Hyperquake

At Veza Digital, we live by the motto: collaboration fuels innovation. When HyperQuake Design Agency approached us to co-create their new website, we knew we were in for an exciting journey together.

HyperQuake loves bringing big dreams to life. They specialize in creating strong brands and unforgettable experiences.

With a client roster that includes big names like Google, Nike, and Procter & Gamble, they're no strangers to tackling projects of all sizes.

But like all innovators, their team knew it was time for a new take on things.

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The Kick-Off To Collaboration

The HyperQuake team came to us with a need for a complete website redesign. Their old website needed to be clearer to navigate, hard to understand, and not aligned with their new brand.

For the client, it marked a complete transformation in their online presence. They shifted from a confusing and scattered image to a clean, sleek, contemporary brand.

Our task had three main objectives: optimizing navigation for enhanced user experience, reimagining the brand's storytelling within the framework of provided guidelines, and executing a comprehensive website redesign aligned with those directives.

Our team brought a wealth of experience and strength to the table, but we also recognized and valued the significant expertise and knowledge of the Hyperquake team.

Like many projects, clients approach us seeking solutions, craving creative innovation and fast delivery. Jimmy, our project operations manager, shared insights from his experience on this project.

The project unfolded in two distinct phases, each presenting its challenges and triumphs. Initially, we tackled designing and developing a teaser page, like a trailer for the upcoming new website.

This phase progressed smoothly, with the teams collaboratively defining the design direction. While there were some back-and-forth discussions and compromises on the landing page's appearance, the team ultimately created an impressive teaser page, signaling the arrival of the new website.

What seemed straightforward in design and posed unforeseen challenges during development. Despite the widespread appreciation for the page's sleek simplicity and fluid animations, executing these elements proved far more complex than anticipated.

Even our developers, initially optimistic about the task, soon realized the intricacies of bringing the collaborative design vision to life. With the client's timeline compressed, our team faced a race against the clock. What was initially planned to unfold over weeks now demanded completion in mere days.

Our developers experimented extensively with how to make that flow work. After some design changes and more collaborative compromises, our team tackled that mission, too.

Finally, the page went live. 

While the animation might not have achieved the coolness initially envisioned, the redesign hit it out of the park. The landing page boasted a commendable blend of smooth, modern, minimalist design—a style that would set the tone for the entirety of the website.

After that came the second phase,, which was, of course, building their actual website. About a week later, the client dropped a new update stating that we needed to launch the site on May 1st.

That was a hard deadline as we had not even started development.

This didn't pose as much of a challenge for our team as we thought until the client needed to shorten the project by two weeks near the end. This left us just a week and a half to finish two more pages and a complex case study CMS template we were building for them.

Each case study was unique, breaking the rules of Webflow instead of being a template design. We had to rely on the client to compromise their designs and allow for a standardized template to meet the deadline.

We worked down to the wire to get it done. Even up until the launch, there were issues regarding Case Studies. To the point that hours before launch, we were still working. The Director of Partnerships at Veza Digital stepped in and got everyone working on the project to make it to the finish line.

Even though the time was short, our team finished the website with all the necessities for going live.

As the launch has been completed, we have officially entered the post-launch phase of the project. We are finalizing a few points of pre-launch validation feedback and re-working the case studies to align with the client’s original plan.

We are continuing our collaboration with the HyperQuake team, aiming to convert them into a Growth Client. This ongoing partnership will involve providing SEO, web maintenance, design, and development services.