One of the main aspects of a company's success is a strong online presence. In other words, every business, regardless of its size or industry, needs to have a professional and polished website.
But to make a mindful decision about your website, as it will be the centerpiece of your online performance, you need to know what's available.
In this article, we'll compare some of the features of two website-building platforms: Webflow and WordPress. This will help you make informative decisions essential for your website’s success.
Webflow Overview For Business Websites
%2520(convert.io).webp)
Webflow is a website-building platform based on CMS (Content Management System) that is used for creating modern and functional websites.
Webflow popularity has grown in the past few years making it one of the best choices when it comes to building websites for companies.
High customization, almost code-free experience, and great security are some of the main reasons why more and more B2B companies are migrating to Webflow.
Webflow Benefits
Webflow offers numerous advantages as a platform for websites to grow. Among others, Webflow benefits include:
- Close environment: Anything that is done in Webflow stays within the platform. This means that Webflow is your only hosting provider, and every integration, third-party tool, even a custom code have to pass Webflow’s check. Due to past hosting issues, Webflow's closed ecosystem is the best option for websites with premium security for their website.
- Responsive page designs: Webflow ensures websites are fully responsive, adapting seamlessly to different screen sizes and devices. This capability enhances user experience across desktop and mobile, crucial for companies focused on customer engagement and brand consistency.
- eCommerce site functionality: With Webflow’s built-in eCommerce capabilities, businesses can benefit from comprehensive online store functionality, including product listings, shopping carts, and payment processing, supporting companies aiming to boost online sales.
- SSL and ISO 27018 compliance: Webflow’s SSL security and ISO 27018 compliance provide high standards of data protection, which strengthens customer trust and protects valuable information in line with privacy regulations.
- Complete platform with marketing tools and data collection integration: Webflow integrates powerful marketing tools and data collection features, delivering a holistic solution for small to midsize businesses looking to build, analyze, and optimize their online presence - ultimately improving customer insights and supporting targeted marketing strategies.
- Publish straight to the web: With Webflow’s streamlined publishing process, companies benefit from fast, real-time website updates, allowing for timely brand adjustments and responsiveness to market shifts.
- Zapier integrations: Webflow’s compatibility with Zapier enables automated workflows between Webflow and other applications, enhancing overall productivity and operational efficiency for companies.
Webflow Shortcoming
Webflow offers many benefits for businesses, but there are some shortcomings to consider when we talk about Webflow.
- Higher Learning Curve for Agency Teams: Webflow has a learning curve that may require additional training for teams unfamiliar with the platform. Although the platform includes a library of tutorials, this could mean a longer timeline initially for building or modifying the website. Of course, this won't be a problem if your website is fully handled by an agency.
- Higher Cost Relative to Open-Source Options: Compared to open-source platforms like WordPress, Webflow’s pricing can be more expensive, especially for premium plans and Webflow Enterprise. While it offers value, this may impact budgets for businesses seeking a more cost-effective platform.
Webflow Pricing
Is Webflow free? Certainly not. Webflow offers four pricing models to choose from:
- Basic: This plan, priced at $18/mo billed monthly, or $14/mo billed yearly, is ideal for those who do not require a CMS and simply need a basic website.
- CMS: Priced at $29/mo billed monthly, and $23/mo billed yearly, this package is suitable for blogs or websites with substantial content. It includes support for up to 100,000 monthly visitors, 1000 form submissions, and 2000 CMS items.
- Business: Designed for high-traffic websites and blogs, this plan costs $49/mo billed monthly, and $39/mo billed yearly, and offers advanced features to accommodate larger online properties.
- Enterprise plan: Advanced plan for larger companies whose pricing can vary depending on your business needs.
You can find more information about Webflow in this article.
What Is WordPress: An Overview
WordPress is one of the most widely used platforms for building websites, currently powering 34% of the entire internet.
One of the crucial benefits of WordPress is that it is open-source. This means that it is free for anyone to use, however, keep in mind that you still have to pay for your hosting.
WordPress Benefits
WordPress offers a wide range of benefits, including:
- Customizable Designs: WordPress provides a vast selection of customizable themes and templates, enabling businesses to achieve a unique, brand-consistent, and visually appealing website that aligns with their identity and marketing goals.
- SEO Friendly: Optimized for search engines, WordPress helps companies increase their online visibility and improve search rankings, which can drive greater audience reach and engagement with minimal ongoing technical input.
- Mobile Responsive Sites: WordPress themes are designed to be fully responsive, ensuring websites look professional and operate effectively on all devices, from desktops to mobile phones, enhancing the user experience and brand accessibility.
- Good Security: WordPress’s robust security framework, including regular updates and a variety of security plugins.
- Wide Range of Plugins: With access to over 54,000 plugins, WordPress offers extensive customization options, allowing agencies to add features and functionalities tailored to specific needs, enhancing website capabilities.
- Huge Community: Supported by a large and active community, WordPress offers companies access to extensive resources, ongoing updates, and troubleshooting support, ensuring continuous value from the platform.
WordPress Shortcomings
When comparing WordPress to Webflow, there are some drawbacks to consider:
- Customization May Require Development: While WordPress offers many templates, achieving a fully unique design often requires advanced coding skills or hiring a developer, as opposed to Webflow’s more intuitive design interface.
- Ongoing Maintenance Requirements: WordPress is a self-hosted platform, which requires regular updates and security checks. This adds to the agency’s workload unless using managed WordPress hosting, which can add further to costs and operational responsibilities.
- Potentially Fewer Updates: As an open-source platform, WordPress may not receive updates as frequently as newer platforms like Webflow, potentially impacting access to the latest features or design capabilities in the long term.
WordPress Pricing
WordPress offers several pricing plans, and compared to Webflow some businesses can find those more affordable:
- Personal: Priced at $7/mo billed monthly, and $4/mo billed yearly ($48/year) - Basic site setup for individuals.
- Premium: Priced at $14/mo billed monthly, and $8/mo billed yearly ($96/year) - Advanced design and customization tools.
- Business: Priced at $33/mo billed monthly, and $25/mo billed yearly ($300/year) - Managed hosting with enhanced performance and security.
- Commerce: Priced at $59/mo billed monthly, and $45/mo billed yearly ($540/year) - WooCommerce features for online stores.
- Enterprise: Starting at $2,500/mo billed yearly ($25,000/year) - Scalable, secure solution for large enterprises.
Webflow vs WordPress - Make Informed Decision!
Both WordPress and Webflow offer many possibilities for a powerful online presence. The decision should depend on marketing needs and what companies prioritize most. For companies that prioritize security and streamlined administration, Webflow is the top choice over WordPress.
Are you ready to migrate to Webflow or start your online journey? Contact Veza Digital today to bring your brand’s website to a secure, unified platform designed for website’s success.
Webflow’s closed ecosystem, where hosting, integrations and design tools are centralized, provides unmatched data protection and operational stability. On the other hand, we have WordPress, which offers more freedom in website creation due to its open-source system and is a more affordable option for companies looking for a cost-effective platform.
Author
.jpg)
